The thought is to find someone else to elevate your content or product, but you are the best available option for a premiere.
Developing your platform for a launch will set you up best for success. Not only do you have an audience that wants what you have to offer, they are the perfect target for what you are doing.
Don’t get caught up in numbers of other platforms, focus more on specific return of your audience. You could land a premiere with USA Today who has a huge readership, but if your subject isn’t pertinent to the audience (in the video’s case, a music video premiere) it doesn’t matter.
The best premiere partner is you.